| DEPARTMENT
OF BUSINESS ADMINISTRATION
The college of Business offers a baccalaureate
degree in business Administration that concentrates on financial
and operational communications for business and non-profit organizations.
The program prepares individuals for careers in managing industrial
or private businesses, governmental and not for-profit organizations.
The program also prepares individuals to be able to continue their
graduate study and provides them with the ability to work in different
fields like selling, marketing, etc.
Credits needed for the degree
A student majoring in Business Administration needs
to earn a total of 128 credits distributed as follows.
| Category |
Credits |
| Major |
65 |
| Minor |
18 |
| University
Requirements |
34 |
| Electives |
11 |
| Total |
128 |
The Business Administration Major consists of a
total of 65 credits as in the following schedule.
MAJOR IN BUSINESS ADMINISTRATION
| ACCT 201 |
Principles of Accounting I (3) |
|
BUSA 230 |
Principles of Marketing (3) |
| ACCT 202 |
Principles of Accounting II
(3) |
|
BUSA 232 |
Commercial Law (3) |
| ECON 101 |
Microeconomics (3) |
|
BUSA 265 |
Quantitative Business Analysis
(3) |
| ECON 102 |
Macroeconomics (3) |
|
BUSA 288 |
Internship (1) |
| ECON 234 |
Statistics (3) |
|
BUSA 312 |
Financial Management (3) |
| ENGL 231 |
Engl. Business Communication
(3) |
|
BUSA 314 |
Human Resources Management (3) |
| BUSM 101 |
Business Math I (3) |
|
BUSA 332 |
Marketing Research (3) |
| BUSM 102 |
Business Math II (3) |
|
BUSA 350 |
Strategic Management (3) |
| BUSA 210 |
Principles of Management (3) |
|
BUSA 389 |
Senior Seminar (1) |
| BUSA 227 |
Computer and Info. Systems (3) |
|
|
|
MAJOR ELECTIVES
(Choose only 12 Credit Hours)
| BUSA 261 |
Public Administration (3) |
|
BUSA 334 |
Advertising (3) |
| BUSA 311 |
Enterprise Development (3) |
|
BUSA 336 |
Salesmanship (3) |
| BUSA 315 |
Industrial and Operation Mgmt.
(3) |
|
BUSA 375 |
Organizational Behavior (3) |
| BUSA 333 |
Advanced Financial Mgmt. (3) |
|
ECON 224 |
Money and Banking (3) |
Students majoring in business are provided the
opportunity to minor in a discipline other than their major field.
A student may take a minor program consisting of 18 credits in the
humanities, sciences, or social sciences. A student may also take
any minor offered by the faculty of business such as management,
marketing, economics, accounting. Moreover students majoring in
English have the opportunity to have a minor in commerce which has
been specially designed for them.
The University requirements for all business students
totals 34 credits instead of 40. The Mathematics requirement is
met by BUSM 101 and the Economics requirement by ECON 101 or 102.
Criteria for acceptance to major
Students are accepted to major in business administration
after their third semester provided that they have earned at least
41 credits and that all of the following conditions are met:
-
Minimum overall cumulative GPA of 1.90
-
Minimum major cumulative GPA of 2.00
-
Completion of at least one course of the major
courses mentioned above
-
Completion of English 120 and English 121
-
Completion of BUSM 101, ECON 102, BUSA 210
and ECON 234.
BACHELOR OF BUSINESS ADMINISTRATION
|
First Year |
|
| FALL SEMESTER |
CR |
SPRING SEMESTER |
CR |
| ARAB 120 |
Arabic Language Skills I |
3 |
ARAB 121 |
Arabic Language Skills II |
3 |
| ENGL 120 |
English Language Skills I |
3 |
ENGL 121 |
English Language Skills II |
3 |
| BUSM 101 |
Business Math I |
3 |
BUSM 102 |
Business Math II |
3 |
| ECON 101 |
Microeconomics |
3 |
ECON 102 |
Macroeconomics |
3 |
| BUSA 227 |
Computer and Info. Systems |
3 |
PSED 101 |
Physical Education |
1 |
|
|
|
|
General Elective |
3 |
|
Second Year |
|
| FALL SEMESTER |
CR |
SPRING SEMESTER |
CR |
| ENGL 213 |
English Language Skills III |
3 |
ACCT 202 |
Principles of Accounting II |
3 |
| ECON 234 |
Statistics |
3 |
BUSA 230 |
Principles of Marketing |
3 |
| ACCT 201 |
Principles of Accounting I |
3 |
HIST 120 |
History of Modern Palestine |
3 |
| BUSA 210 |
Principles of Management |
3 |
ARTI 101 |
Fine Arts Elective |
2 |
|
Minor |
3 |
CMSR 101 |
Community Service |
1 |
|
|
|
|
Elective |
2 |
|
|
|
|
Minor |
3 |
|
Third Year |
|
| FALL
SEMESTER |
CR |
SPRING
SEMESTER |
CR |
| PHIL 302 |
Philosophy and Ethics |
3 |
POLS 300 |
Themes in Political Science |
3 |
| BUSA 312 |
Financial Management |
3 |
ENGL 231 |
Business Communication |
3 |
| BUSA 314 |
Human Resources Mgmt. |
3 |
BUSA 232 |
Commercial Law |
3 |
| BUSA 332 |
Marketing Research |
3 |
BUSA 265 |
Quantitative Business Analy. |
3 |
| SCIE 111 |
General Science |
3 |
|
Minor |
3 |
|
Minor |
3 |
|
|
|
|
|
SUMMER SEMESTER |
CR |
| BUSA 288 |
Internship |
1 |
|
|
Fourth Year |
|
| FALL SEMESTER |
CR |
SPRING SEMESTER |
CR |
| RELS 300 |
Cultural Religious Studies |
3 |
BUSA 350 |
Strategic Management |
3 |
|
Major Elective |
3 |
BUSA 389 |
Senior Seminar |
1 |
|
Major Elective |
3 |
|
General Elective |
3 |
|
General Elective |
3 |
|
Major Elective |
3 |
|
Minor |
3 |
|
Major Elective |
3 |
|
|
|
|
Minor |
3 |
Minors offered by the Business Administration Department
The Business Administration Department provides
the opportunity for all business and accounting students to follow
the program towards one of the following minors. To earn a minor,
students are required to successfully complete these courses (choose
a total of 18 credits).
MINOR IN MANAGEMENT AND MARKETING
| ECON 313 |
Managerial Economics (3) |
|
BUSA 334 |
Advertising (3) |
| BUSA 311 |
Enterprise Development (3) |
|
BUSA 336 |
Salesmanship (3) |
| BUSA 332 |
Marketing Research (3) |
|
BUSA 375 |
Organizational Behavior (3) |
| ECON 224 |
Money and Banking (3) |
|
ECON 325 |
Comparative Economic Sys. (3) |
| ECON 313 |
Managerial Economics (3) |
|
ECON 328 |
Public Finance (3) |
| ECON 322 |
Intermed. Macroeconomics (3) |
|
ECON 342 |
International Trade (3) |
| ECON 324 |
Economic Development (3) |
|
|
|
Description of courses
BUSA 210 Principles of Management
(Cr. 3)
This course involves a review of the principles
of management. It aims to provide a framework for the orderly presentation
of basic facts in business management, utilizing the functions of
the manager with respect to planning, organizing, staffing, directing,
and controlling.
BUSA 227 Computers and Information
Systems (Cr. 3)
This course will cover the fundamentals of computers
and data processing. It is designed to give the student a background
on computers themselves, what they do, and how they are put to work.
The course is a practical one that gives the students hands-on experience
on the use of commercially available software in word-processing,
spreadsheets and presentation programs. Prerequisite: none
BUSA 230 Principles of Marketing
(Cr. 3)
This course covers all aspects of modern marketing
and the business environment, including marketing information, product
distribution, promotion, pricing, and total marketing strategy.
Prerequisite: BUSA 210
BUSA 232 Commercial Law (Cr. 3)
This course is a study of commercial law dealing
with the principles of the law of contract, export sales, export
and import licenses, bankers' commercial credit, and principles
of the law of partnership. Prerequisite: none
BUSA 261 Introduction to Public
Administration (Cr. 3)
This course is an introduction to modern concepts
of public administration, the historical development of public administration
as both an academic discipline and a professional occupation, the
role of administration in modern society and its relation to the
political process. Emphasis will be given to the major problems
of public administration involving organization theory, personnel,
budgeting and planning. Prerequisite: BUSA 210
BUSA 265 Quantitative Business Analysis
(Cr. 3)
This course will cover modern and classical quantitative
business analysis. It will include decision-making, networks, inventory
models, forecasting and linear programming. The course will also
include a brief discussion on project planning. There will be extensive
use of the computer lab in this course.
BUSA 288 Internship (Cr. 1)
The aim of this course is to give students a chance
to practice in companies and to get to know the real business life.
This practice will last for 6 weeks.
BUSA 311 Enterprise Development
(Cr. 3)
This course is required of students in the marketing
and management minor. It is also open to all business students who
will be expected to play an important role in the development of
the Palestinian economy in future years. At the end of the course
students are expected to come up with a prototype product along
with a business plan and a marketing strategy. Prerequisite: BUSA
210
BUSA 312 Financial Management (Cr.
3)
This course is a survey of financial management,
incorporating an analysis of the important facets of financial management,
investigating both the theory and practice of financial decision-making.
Prerequisite: BUSA 210 and ACCT 202
BUSA 313 Corporate Finance (Cr.
3)
This course will include topics such as financial
analysis, financial forecasting, risk analysis, bankruptcy and reorganization,
capital structure and leverage, working capital policy, short-term
credit, receivables and inventory management. Prerequisite: BUSA
312
BUSA 314 Human Resources Management
(Cr. 3)
This course involves human resources administration,
which will examine contribution of the behavioral sciences in the
context of human relations and problems in management. Topics to
be discussed will include: recruitment, selection, development,
performance, evaluation, compensation, job design and motivation.
Prerequisite: BUSA 210
BUSA 315 Industrial and Operations
Management (Cr. 3)
This course is designed to provide students with
an applied and contemporary introduction to the field of operations
management that is also well grounded in theory. This course covers
different topics like operations in the global market, product and
transformation system design, resource management and product supply
processes. Prerequisite: BUSA 210
BUSA 332 Marketing Research (Cr.
3)
This is a course on marketing research, approaching
the topic from the standpoint of the basic nature of the process,
and utilizing discussion and cases in research planning, analysis
and presentation. Prerequisite: BUSA 230
BUSA 333 Advanced Financial Management
(Cr. 3)
Classification and analysis of financial securities,
mechanics of investment, portfolio management, role of financial
manager, analysis and solution of problems, types of insurance in
personal planning and in business are covered. Prerequisite: BUSA
312
BUSA 334 Advertising (Cr. 3)
This course is designed to meet the needs of business
students to understand and be able to use advertising as a marketing
tool, which has a great contribution to the achievement of the goals
of profit organizations, government and social non-profit agencies.
Essential issues to be covered will include why advertising is used,
kinds of goals that are set for it, the way in which advertising
programs are developed to achieve those goals, how and why advertising
accomplishes its aims, and the interaction of advertising and society.
Prerequisite: BUSA 230
BUSA 336 Salesmanship (Cr. 3)
This course is designed to help students understand
the dynamics of the selling/buying function and grasp the theory
and practice of personal selling. It covers various dimensions of
sales positions and the interrelationships between selling and other
marketing functions, understanding buyer behavior, various aspects
of the sales call, different types of selling situations, telephone
selling, legal and ethical aspects of selling. Prerequisite: BUSA
230
BUSA 340 Capital Budgeting (Cr.
3)
The objective of this course is to select, allocate
and implement productive investments so as to maximize returns from
limited sources of funds. Students in this course will study the
various evaluation aspects among investment proposals. Students
will also examine certain organizational impacts of investment decisions.
Prerequisite: BUSA 312
BUSA 350 Strategic Management (Cr.
3)
This is a capstone course. It reviews the state
of the art in strategic management and policy, focusing on both
research and concepts. The course is based on case studies. The
cases are comprehensive and integrative, most deal with a broad
range of issues across varying organizations in varying strategic
circumstances. Prerequisite: Last semester before graduation
BUSA 375 Organizational Behavior
(Cr. 3)
This course investigates the impact that individuals,
groups, and structure have on behavior within organizations for
the purpose of applying such knowledge towards improving the effectiveness
of an organization. Topics will include attitudes, job satisfaction,
personality, perception, motivation, learning, job design, leadership,
communication, conflicts, and group dynamics. Prerequisite: BUSA
314
BUSA 389 Senior Seminar (Cr. 1)
This course is designed to provide senior business
students with an opportunity to conduct a seminar integrating two
or three topics in the student's area of concentration. Each student
must give an oral presentation. Faculty members will assist as coordinators
or resource consultants. The written research paper must be presented
to the Faculty of Business. Required of and restricted to all accounting
majors in the last term of their senior year.
BUSM 101 Business Mathematics I
(Cr. 3)
This course is designed for beginning Business
Administration majors to refresh their background in mathematics
and to introduce some basic business concepts that will be used
in other business courses such as accounting and statistics.
BUSM 102 Business Mathematics II
(Cr. 3)
This course is designed to provide the student
with a solid mathematical background in areas relevant to business
applications. Topics to be covered are inequalities, functions and
graphs, logarithms, curve sketching, differentiation and integration.
Prerequisite: BUSM 101
ECON 101 Microeconomics (Cr. 3)
This course is an introduction to price theory,
which deals with the economic behavior of individual units such
as consumers, firms and resource owners. Moreover it exposes the
students to the nature of microeconomics and its relevance to today's
real world economic problems, teaches them how to use economic theory
and how to analyze these problems.
ECON 102 Macroeconomics (Cr. 3)
This course provides the basic concepts of aggregate
demand and aggregate supply of the market economy. It also provides
the concept of national income and the recent problems facing the
economy, inflation and unemployment. It includes the role of monetary
and fiscal policy. Prerequisite: ECON 101
ECON 224 Money and Banking (Cr.
3)
This course is a study of money and banking, concentrating
on the functioning of the monetary and banking system as a whole.
It treats the most challenging problems facing the economy: inflation,
unemployment, balance of payments fluctuations, economic growth,
and welfare. It also analyzes the impact and significance of monetary
policy, as well as fiscal and income policies on the economy. Prerequisite:
ECON 102
ECON 234 Fundamental Statistics
for Business (Cr. 3)
This is an introductory course in statistics, incorporating
a study of statistical concepts and methods of organizing and interpreting
data. Topics to be discussed will include statistical inferences,
probabilities, testing hypotheses, estimation, normal and binomial
distribution, time series, linear regression and correlation analysis;
and sampling. Prerequisite: BUSM 101
ECON 300 Basic Economics (Cr. 3)
This course attempts to equip the students with
the economic tools needed to explain and understand today's crucial
issues in real world problems such as, inflation, poverty and development.
This course is designed to help the students develop their ways
of thinking by integrating economics into analysis of other fields
of studies. University Requirement. Waived for Business and Accounting
students.
ECON 313 Managerial Economics (Cr.
3)
This is a survey of managerial economics, integrating
various principles and concepts of management and economics, and
relating them to the problems of economic decision-making and policy
formulation at the level of the firm. Prerequisite: BUSA 210
ECON 322 Intermediate Macroeconomics
(Cr. 3)
This course is concerned with the determination
and behavior of certain aggregates, the total output of the economy
and the price level. The basic objective of the course is to understand
the nature and organization of our society and the arguments underlying
many of the great public issues of the day such as unemployment,
inflation, growth, etc. Prerequisite: ECON 102
ECON 324 Economic Development (Cr.
3)
This course presents alternative theories of economic
development and their application in formulating growth strategies
for underdeveloped countries. Prerequisite: ECON 102
ECON 325 Comparative Economic Systems
(Cr. 3)
This course covers the basic concepts in analysis
of economic systems, discussion of capitalism, the competitive model,
economic efficiency of socialism, theoretical socialism, varieties
of capitalism and socialism. Prerequisite: ECON 102
ECON 328 Public Finance (Cr. 3)
This course is an analysis of the role of government
and of the criteria to be employed in the raising of revenues for
financing government expenditure. Economic and financial aspects
of public revenue generation via various types of taxes will be
analyzed and a study of the role of fiscal budgets will be conducted.
Prerequisite: ECON 102
ECON 342 International Trade (Cr.
3)
This course includes traditional and contemporary
theories as to why nations trade, analysis of commercial policy
including tariffs, trade restrictions and economic integration,
causes and impacts of international resource movements, including
the role of direct foreign investment and of multinational corporations.
Prerequisite: ECON 20
|