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Bethlehem University Vocational Training Curriculum for the Tourism Industry

 Culinary Arts Cluster

CUL-140 Module:  Menu planning

Module Description & Objectives:

This module discusses the factors involved in planning effective menus for a variety of food service operations. Students will learn and apply skills of professional menu development while learning how to properly document and control Food & Beverage costs and analyze sales. Course content includes basic menu planning principles, layout and design, factors that impact menu item selection, menu pricing, menu sales performance and mix analysis, and menu planning resources.

Module Learning Outcomes:

Upon satisfactory completion of this module, a participant should have the ability to: 

  1. Identify and discuss customer expectations including the different classifications of restaurants and the customer needs they fulfill
  2. Apply the basic principles of menu creation and planning while differentiating between the different types of menus
  3. Explain menu components, classifications, and produce 3 menu designs and layouts
  4. Design a Table D’hôte , a cycle menu and an a la carte menu
  5. Discuss Buffet menu and special events show menus
  6. Set menu prices and analyze menu sales performance and mix

Prior Learning/Prerequisites:

FSS-110, CUL-102

Program Duration & Capacity:

4 sessions of 3 hours each for a total of 12 hours

Maximum capacity of 16 participants

Target Group:

Hotel and restaurant cooks.

Hassan Costantini
Manager of Planning & Business
Phone: (+970) 2 2741241 ext 2430



Bethlehem University in the Holy Land
Phone: +972-2-274-1241
Fax: +972-2-274-4440
Bethlehem, Palestine
Bethlehem University Foundation
Phone: +1-240-241-4381
Fax: +1-240-553-7691
Beltsville, MD USA