English Language, Literature, and Communications

With a degree in English Language, Literature, and Communications, we can prepare and train qualified people who have a strong command of the English language, knowledge, and the necessary skills to effectively communicate using electronic/digital technology.

There is a clear need for such skills in many sectors such as:

  • Public Relations departments
  • Public and/or government agencies and ministries
  • Hospitality and tourism industry
  • Business and marketing
  • NGO and INGO sector
  • Private sector

Program Description

The Bachelor of Arts degree in English Language, Literature, and Communications is a four-year program at the undergraduate level that offers students the opportunity to engage in the study of English and communications.  The program aims to provide students with a strong foundation in English language and linguistics as well as a critical understanding of English and World Literature while developing 21st century communication skills that can be utilized in numerous contexts and professions.

Goal 1: Equip students with linguistic knowledge of English as a world language

Learning outcomes:

  • Distinguish different linguistic concepts and terms
  • Demonstrate common knowledge of linguistic universals
  • Analyze language at different language levels (phonological, morphological, syntactic, semantic and discoursal)
  • Communicate core academic knowledge through the different written, electronic/digital, and oral mediums
  • Compare languages (English and Arabic) within the same linguistic framework
  • Conduct language-based research that follows APA standards and format

Goal 2: Equip students with skills in literary theory, analysis, and interpretation

Learning outcomes:

  • Demonstrate knowledge of literature as a discipline with all its elements and terminology
  • Demonstrate core academic knowledge of a range of literary texts in English from the medieval period to the present day
  • Identify and use key concepts and theories in literary criticism and theory to interpret literary texts
  • Employ higher-level thinking skills in approaching literary and critical texts
  • Conduct literature-based research that follows MLA standards and format

Goal 3: Equip students with 21st century communication skills

Learning outcomes:

  • Demonstrate knowledge and understanding of global theories in communication
  • Identify the role of communications in the field of public relations and within and across organizations of various kinds
  • Produce and edit high quality oral, written, and electronic/digital forms of communication (English and Arabic)
  • Create content for communication purposes
  • Employ research skills to strategically plan and execute communication campaigns
  • Identify and utilize the correlation among culture, media and communications

Goal 4: Equip students with transferable skills and attributes

  • Demonstrate solid core knowledge in their academic field of study that prepares them for a career and/or to pursue graduate studies
  • Exhibit independent thinking and logic in the capacity to lead significant lives, make sound choices and decisions, work effectively in teams, and respond creatively to a variety of challenges in their environment
  • Function in their role as citizens who understand local and global issues that concern humanity and who can effect positive change in the situations and environment in which they operate.